IBM Rethink
A series of abstract 3D films created to communicate IBM’s AI capabilities through immersive, emotionally resonant visual language.
Client:
IBM
Creative Direction:
Colors And The Kids
Role:
3D Designer
Year:
2023
Crafting immersive visual worlds for AI-powered enterprise storytelling
As part of a freelance collaboration with Colors And The Kids, I contributed 3D design and animation to a series of short films for IBM. Each film explores AI-driven service capabilities through abstract and tactile visual worlds. The focus lies on immersive design – form, texture and motion instead of figurative imagery – turning complex ideas into clear, emotionally engaging stories. The series showcases how thoughtful visual language can make technology feel intuitive and alive.